Our methodology has been developed and refined over many years of experience and always begins the same way – with the client’s vision at the heart of the project. We work using an agile process which means we constantly test, measure, and innovate throughout the whole lifecycle of the campaign.
1. Explore
We start by meeting you and your team. We get to know you, your values, your challenges, and what you want to achieve. We ask a lot of questions and take a lot of notes. We get to know you as a person and experience the culture of your business.
2. Uncover
We dig deeper into your industry and start discovering where the opportunities lie. From careful research to meticulous planning, we dedicate ourselves to understanding your needs and define the requirements to bring our strategies to fruition.
3. Create
Our team comes together with you and combines multidisciplinary skills across strategy, design, technology, and communication to create a fully integrated campaign that will deliver real business outcomes for your brand.
4. Grow
Measuring growth is critical in determining success. We use analytical tools so that we can accurately track and measure results throughout the whole lifecycle of the campaign, and we refine and iterate based on data rather than opinion. This ensures clear results that will enable sustainable growth into the future.
5. Transform
Our focus on the experience transforms how your brand makes people feel. We make interactions become relationships and customers become communities. Our campaigns seek reach in both breadth and depth, living across multiple channels and engaging with audiences on many levels.
For
· Collaboration
· Stepping out of our comfort zone
· Enjoying what we do
· Being brave
· Diversity
· Relationships that last
· Honesty and open communication
· Building amazing things
· Respect
Against
· Doing things just for the money
· Taking ourselves too seriously
· Working without passion
· Saying yes to everyone
· Egos
· Going only halfway
· Taking the easy road
· Assumptions
· Believing there’s only one way
Our EXPERTISE
As an established creative marketing agency in Sydney, we have developed a strong set of online marketing services to offer our clients.
Strategy
· Digital Strategy
· Brand Identity and Development
· Competitor Reviews
· Opportunity Audits
· Facilitated Workshops
· Channel Planning
· Campaign Analytics
· User Research
· Customer Journey Development
· Content Strategy
· Social Media Strategy
· Web and Social Analytics
Design
· User Experience Design
· Responsive Website Design
· Web and Mobile App Design
· Concept Design and Direction
· Information Architecture
· Prototyping
· Graphic Design
· Branding
· Logo and Marketing Collateral
· Packaging
· Lookbooks & Catalogues
Communications + Social
· Creative Digital Campaigns
· Content Development
· Copywriting
· Blogger Outreach
· Social Media Marketing
· SEO + SEM
· Social Ads Campaigns
· Video Production
· Photography
· HTML Email Marketing (EDMs)
· Bespoke Landing Pages
· Display and Banner Ads (HTML5/Flash Banners)
Technology
· Web Development
· Mobile Application Development
· Bespoke Framework Development
. CakePHP, Laravel and CodeIgniter
· Content Management Systems
. WordPress + Woocommerce & Magento
. Front End Development
· Responsive Development
· User Testing and QA
· API Integration
· XERO Integration