Leaves. Add water, short of boiling. Brew. Sip. Relax.

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At Newgroup, we like to drink tea. And yes, we know, it’s quite a bold statement to make — not unlike declaring one’s allegiance to a gluten-free diet or a daily fitness regime — but hear us out. The almighty ‘anytime’ brew is what makes us exercise creativity on the daily at the Newgroup office.

It’s not uncommon to find one of us hovering over a boiling kettle and an overflowing tea cabinet in our kitchen – our penchant for an earthy brew stems from a thirst for something different. We believe tea is the ultimate avenue to relaxation and focus. Unlike it’s hi-strung, jittery counterpart that is coffee, tea relaxes the body and stimulates the mind, the perfect blend to get one’s creative juices flowing.

We’re not going to lie – a good cup of joe is a difficult gem to come by (but our friends at Luxe make it easy for us to get our occasional fix; you can read about it here) – thankfully tea is a lean, mean and green substitute that’s always there to make our lives a little less stressful.

Signing off,

D

Exercising Creativity with Newgroup Marketing